It is easy to get overwhelmed by everything that needs to be done when preparing your home for market. So when it comes to presenting your home at its best, it often helps to bring an objective eye into the picture.

Unlike home decorating, which is focused on creating an extension of a homeowner's personality, home staging is about creating a beautiful, but clean, slate so that the buyers can visualize themselves in your home.

The home staging process begins with an evaluation of your house and the comparable properties. Considerations are made based upon the marketing plan and prospects. Home staging recommendations include taking stock of clutter, personal items, rundown fixtures, the color and quality of paint and furniture arrangements. As a seller, you can implement these recommendations on your own, or hire your home stager to complete the process.

We recommend Ken Hoyt for your home staging needs. He has a decades-long career as a photo art director/stylist and has for the past several years focused his business on interior design and home staging. Contact him at ken@kenhoytstyle.com or call 503-284-9525.